Second-Hand Market Booms in Germany as Consumers Seek Value and Sustainability

20-05-2025


The online second-hand market in Germany has seen a significant uptick, with sales reaching an estimated 9.9 billion euros last year, marking a 7.2% increase from the previous year, according to a market analysis by the German Trade Association (HDE). This growth outpaces the 3.8% increase in sales of new goods online, which totaled 88.8 billion euros, highlighting the niche but growing segment of second-hand goods in the broader e-commerce landscape.

Since 2019, revenues from online sales of second-hand items have nearly doubled, starting from 5.7 billion euros. The trend is particularly pronounced in categories such as clothing and books, but also extends to electronics, furniture, garden tools, and toys. Stephan Tromp, an HDE expert, notes the increasing importance of the second-hand sector, especially in textiles, as consumers look to stretch their budgets further by opting for more affordable used items.

Environmental advocates have welcomed the trend towards second-hand purchases as a positive step towards climate protection, with each reused item representing a reduction in demand for new products. However, they caution that the share of second-hand goods in the overall market remains small, and the continued flood of new products onto the market undermines efforts to achieve climate goals. Viola Wohlgemuth of Fashion Revolution criticizes large retailers for treating second-hand offerings as a token gesture towards sustainability, rather than a core part of their business strategy.

Looking ahead, the HDE has also provided an optimistic forecast for conventional online retail, predicting a 4% increase in sales this year compared to 2024. This growth is partly attributed to the rising online purchases of groceries and drugstore items. Meanwhile, the second-hand market, though growing, remains a fraction of the total online trade, underscoring the challenges and opportunities in shifting consumer habits towards more sustainable consumption patterns.

Recommended news

Meteorologists Warn of Scorching Temperatures and Severe Thunderstorms in Germany

2025-07-01T20:34:14.373Z

Germany is currently experiencing an intense heatwave, with temperatures expected to reach up to 40 degrees Celsius on Wednesday, marking the peak of this summer's heat, according to the German Weather Service (DWD). The heatwave, originating from Spain and France, has also led to...

Read more


From Celebration to Custody: Jimi Blue Ochsenknecht's Legal Battle Over Hotel Debt

2025-07-01T20:36:39.777Z

German actor and musician Jimi Blue Ochsenknecht has been issued an extradition arrest warrant nearly a week after his initial detention, marking a significant development in a legal saga stemming from unpaid hotel bills. A spokesperson for the Hamburg Public Prosecutor's Office confirmed the...

Read more


Rhine River Claims Another Life in Düsseldorf Amid Safety Warnings

2025-07-01T20:35:51.076Z

In a tragic series of events, the Rhine River in North Rhine-Westphalia (NRW) has once again proven to be a perilous location for swimmers, with multiple fatalities reported over recent days. The incidents have prompted renewed warnings from local authorities about the dangers posed by the...

Read more


From Culinary Fame to Financial Ruin: The Alfons Schuhbeck Trial Continues

2025-07-01T20:34:39.381Z

The Munich trial of Alfons Schuhbeck, the once-celebrated chef and restaurateur, has shed light on the dire financial straits that led to his current legal woes. Schuhbeck, who admitted to charges of bankruptcy fraud and misuse of coronavirus aid, revealed in court that he survives on a...

Read more


Vasi Philomin Joins Siemens to Spearhead Industrial AI Expansion

2025-07-01T20:36:17.976Z

Siemens AG has announced the appointment of Vasi Philomin, a seasoned AI expert from Amazon, to lead its Data & Artificial Intelligence division starting July 1. Philomin, who previously served as Vice President of Generative AI at Amazon Web Services (AWS), is set to drive the development...

Read more